Aug. 19, 2022

Swapping Addictions with Jefferson Rogers


CEO, author, and podcast host Jefferson K. Rogers is the head of JKR Windows, a $30 million company that he built from scratch in just four short years. While growing his business, Jefferson learned a ton of valuable lessons the hard way. JKR Windows was recently named the fastest-growing replacement window company in Utah and awarded top company growth at the 2020 D2D CON. Today, Jefferson has 65,000 followers on Instagram and is dedicated to not only building on his own success but also helping others. Jefferson hosts his own podcast, ALL IN. and guides aspiring entrepreneurs to clarify their vision, invest in themselves, and achieve their biggest goals with his mentoring event, ALL IN.

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Transcript

Josh Wilson
 Welcome to Uncensored Advice for Men podcast, internet interviewed, pastors, p*** stars, everything in between to bring you guys this tough advice. This is a show for guys who are on the edge, who are doing some cool stuff but need real people to talk with them. Not filtered, not censored. And that's why we started the show. It's an impact show and we love you guys. This shows for you. On today's show, we're going to have a conversation with a business guru, husband, father, I think, fellow podcaster who's going to share his story and some advice for you guys. Jefferson, welcome to Show. 


 Jefferson Rogers
 Thanks for having me on, Josh. Happy to be here, bro. 


 Josh Wilson
 Yeah, man. So, bald head, beard, big muscles. Tell us who Jefferson is, man. 


 Jefferson Rogers
 Well, I wasn't always bald or Muslim, I'll tell you that. It wasn't that long ago that I was struggling with addiction. I'd been married for eight years and had been eight years since I'd been to the gym. Over the past four and a half years, I've really started turning it on. I started implementing some mentors in my life and coaches, zoom web conference and boot camps and workshops and just trying to self educate as much as I possibly can and pick out some mentors in my life. Some of them not alive, some of them are alive that I wanted to emulate my life after. I just been going hard for the past four and a half years. There's a whole nother story before that. I lived an exciting life and experienced a lot of things as a young man through my twenty s and early thirty s. 


 Jefferson Rogers
 Now I've got wife, three kids, got a business that will be close to $20 million in revenue this year and invested in real estate and crypto and raising $12 million for airbnb fund. Right now, writing a book. There's an incredible amount of progress that can be made once you turn it on, and I'm an example of that. 


 Josh Wilson
 Awesome, man. Super glad to have you here. We've got to do this. You said before and now, right? There's like a big change, a big polarizing difference, right? You even mentioned the word addiction kind of take us in the past, so we got a glimpse of what you're doing now. Take us in the past of like, who were you maybe eight years ago if I met you in a coffee shop or a bar. 


 Jefferson Rogers
 Eight years ago we'd have to go back further for the real down and dirty stuff, but eight years ago I had been married for four years and I was working as a mechanic, working 70 hours a week. I was actually eight years ago I was testing and studying to be a firefighter in Las Vegas. 


 Josh Wilson
 Cool. 


 Jefferson Rogers
 It's a tough place in my marriage and in my financial situation. I was working 70 hours a week, making 70 grand a year and we found a way to spend every last dime of it before we ever even got our hands on it, usually. It was tough financially at that point. I had three kids and man, I was trying to figure out what the heck I was going to do with myself. I knew I was capable of doing incredible things and I thought it might be going into the fire service. My dad was a firefighter since I was just a little kid and I'm named after him so he always wanted me to follow in his footsteps and I wasn't sure if that was my path, but I finally was at a place in my career and in my life that I was ready to give it a shot. 


 Jefferson Rogers
 And I studied my a** off. I would get up at 04:00 in the morning to go to work so I could put my eight or 10 hours in and then I would head from there to go to Barnes and Noble and find a little quiet corner at the library to go study for three or 4 hours. I ended up top of the class. I got a 97% on a test that people barely ever get 80% on and passed everything with flying colors and it came down to a four month discrepancy on a five year window that I had gotten my last weed ticket in. I almost made it by four months but they disqualified me even though I was the top in the class for that four month discrepancy. It was probably one of the best things that ever happened to me because I may be a Las Vegas firefighter right now and be so proud of that testing class where I popped out of the whole class. 


 Jefferson Rogers
 I'm making I just switched 170 thousand dollars a year job for another $70,000 a year job and having to work a ridiculous amount of overtime to make six figures. Like I watch my dad do his full life. 


 Josh Wilson
 Yeah. Awesome, man. You mentioned mechanic, are we talking like Jason Statham kind of mechanic where he's like running around meeting people up? Bald head, big muscles, you could be this twin brothers. 


 Jefferson Rogers
 Is that kind of eight years ago? I was pretty fluffy. I didn't look anything like this. I was hanging on to the last bit of my hair. It was all wispy up here. It was funky looking, but no, I was a diesel mechanic. I actually went to school to be a motorcycle mechanic, and I was going to travel the race circuits. And I had a couple of connections. I finished Top of my Class and Motorcycles Mechanic Institute, and I just met my wife right at the tail end of school. And everything changed. I ended up going to work for a diesel mechanic shop. I also ran a pressure washing business on the side. I was working non stop a couple of days a week. I go to slide the jack underneath there to change a tire, and I'm in the shade underneath the truck, and I just think I'll just grab a little nap while I'm laying right here. 


 Jefferson Rogers
 Because I was working sometimes 36 hours straight, and it was barely making enough to have a decent lifestyle, so I didn't know what the heck I was going to do. I finally got introduced to sales in 2014, and the scariest thing I ever did to move away from something, I knew I could take a check home every week and go switch to commissions. Since then, there's been a string of things that have happened since going to sales that have completely changed my life. 


 Josh Wilson
 Super cool. Now, do you mind if I ask you a personal question? Because you sprinkled in the word addiction. Do you mind if we talk about that? Because not at all, man. 


 Jefferson Rogers
 I love talking about it. 


 Josh Wilson
 All of us guys, if we're honest with ourselves, we're all addicted to something. Our phone, maybe it's drinking, maybe it's work, maybe it's validation from people. Right? What was your drug? 


 Jefferson Rogers
 I started smoking weed when I was 14. I had my first beer when I was 13, and I basically never stopped until I was 33. 20 years of almost daily drinking and smoking pot. I tried coke and I did meth and I did ecstasy one time. Tried some other things. Thank God I never focused my addictive nature on those things because things could have got really bad. Yeah, but they were bad enough with weed and alcohol because it took a ton of my energy and a ton of my focus away from doing productive things with my life, and it's made me who I am today. But, man, did I waste a lot of time being stoned and drunk. 


 Josh Wilson
 Yeah. For me, I could just speak from my perspective, is I'm a really good drinker. I built a lifestyle around drinking. I just caught ups. It's something that for me, I have to put guide rails in my world around drinking, specifically because I don't get drunk, I don't drive, but I could do four, five, six drinks a day, and that's not good for my liver, so I have to limit it to, like, once a week, maybe. If so, what about you? How did you make that pivot? What was the before and after? What changed in your world where you wanted to get clean or maybe put your energy towards business? 


 Jefferson Rogers
 There was no guide rails for me, man. I knew all along that this was not serving me. I have such an addictive nature, that's all I can focus on. I go work half a day and by the time half the day is over, I'm already thinking about going back home to drink the rest of the 30 pack. It was basically every day I'm drinking close to a 30 pack and I'm picking up another one on the way home the next day. It got to a point at the end of it in 2016, 2017, where I was even picking up little, like, pint sized bottles of spice rum and gin and vodka, whisky, and I'd hide them around the house and in my garage where my wife didn't know about them, so she just saw me carrying around a beer. I know she's not stupid, but man, I would get drunk fast. 


 Josh Wilson
 Yeah. 


 Jefferson Rogers
 I would justify it by carrying around a beer. It was just part of my regular routine. And then weed was the same thing. I get home, first thing I would do is either do an edible or smoke out of my pipe or I had a little bait with the oils and there was no turning it off for me. I always tried to justify it because I knew people like you that had more self control and they didn't get, like, bloodshot red eyes and look stoned and drunk like I did. I thought that I could do that, and I conditioned myself to believe that I could. It kept leading me back down this path of going straight back to the deep end. 


 Josh Wilson
 Was there an event that happened where you looked in the mirror and you're like, D***, dude, I got the change? 


 Jefferson Rogers
 Well, I was now a father of three and I knew that I wanted to change, but, man, I was scared to death. I didn't know what my life was going to look like without these substances in my life that had basically been there for 20 years. My whole life had revolved around them, all the activities that I did. I brought beer every morning. I woke up, I took a little rip off my little vape pen, and I wasn't quite sure what the rest of my life would look like if I didn't have those things. So it scared me. I also knew at the same time that it wasn't serving me. I wasn't going to live up to my true potential. I couldn't operate at a really high level. I had a big wake up call in 2017 when I got a big fight at a concert. 


 Jefferson Rogers
 I got my truck impounded. I ran from security luckily, I didn't kill anybody because I was driving drunk. There was a lot of shame, a lot of guilt, a lot of making up to do with my wife. It was just kind of this feeling that I had multiple times before, but it was kind of the last straw, and I never wanted to feel like that again. I never did before on all the other ones because I had some that were even worse than that. This was just kind of got to a point where I was done with it and really didn't know how I was going to do it. I'd been to AA before, and I told myself I'd never flip and go back there. It was such a negative, dreary place, all the sob stories, so I didn't know I was just going to have to do it myself. 


 Jefferson Rogers
 I finally, in January 2018, I had the conversation with my wife, told her for the first time, I think, that I had a problem and I wanted to quit, and I was going to need your help because I was scared to death. I'd been wanting to talk to you about this for years, but never knew how to do it. I didn't have the guts because it was admitting that I had a problem. Finally, that was what did january 8, 2018 was the day. 


 Josh Wilson
 Dude, I love this, and I appreciate you being so vulnerable in this. Now, I would think I'm a pretty tough dude, even though I'm like short white dude, five foot eight, like 174, not a big guy. In my head, I think that I'm a pretty tough guy. I found that there was something bothered me between my relationship with my wife and myself just to be vulnerable for a minute. I had a hard time talking to her. I was scared. I was scared of being rejected or maybe having to sleep on the couch or whatever. And it wasn't a big deal. I just didn't want to appear a week. Is that what you were facing? Because you said you held onto it for a few years. So how did you get the guts? How did you go? All right, label, I got to talk to you. 


 Josh Wilson
 And how did she respond? 


 Jefferson Rogers
 Well, for me, it was pride also. It's just like I don't want to admit that I have a problem, first of all. For years, I tried to convince myself to believe that I didn't have a problem and that I could justify it and I could be a social drinker and smoke occasionally. Never worked out like that. It was a combination of just swallowing my pride. She was and always has been my biggest supporter, so I knew she'd have my back. It was still having to come to terms with admitting that I had a problem. And she responded. She responded awesome. I was actually leaving town that day to go work, and I had a 30 pack waiting back down at the place I was staying. I had a little spot. I had a little apple that I built a little pipe in, and I was smoking. 


 Jefferson Rogers
 Have an apple. When I got there, I told her I was going to go through all of that s*** away and I got to be done. It's tough going to be on the road because I don't have accountability, but I'm going to need your help. She's been an incredible partner, incredible supporter, and I don't think I could have done it without having somebody like her to believe in me and to do it for, because it had put such a strain on a relationship throughout the last couple of years. She knew I was driving around drunk all the time. She knew that I was drinking heavy, and in a matter of 1520 minutes of being home, I'd already be hammered. There was all kinds of conversations and ignorance and things that I was doing to her that she didn't deserve, and I wanted to better. 


 Josh Wilson
 Super proud of you, bro. That is really cool. 


 Jefferson Rogers
 Thanks, man. 


 Josh Wilson
 If I can guess the concert, so, 2017, you're at a concert, you got a little rowdy, right? That was one of the tipping points that led to your success and your refocus of energy, but I'm going to try to guess which concert you were into. Okay. If I get it, I get a reward. I get a $5 reward, and I'll give it to a charity. I know. Okay. Was it 2017? It was Backstreet Boys. I don't know, man. What concert was it? I was trying to be funny. 


 Jefferson Rogers
 It was a Florida Georgia Line and Nelly concert in Salt Lake City, Utah. 


 Josh Wilson
 Yeah. Okay. There's a lot of energy going on at this concert. A lot of fun. Cool. All right, so now here you are. Now. We are here now, right? $20 million business. You're investing in real estate, crypto, raising a $12 million fund for Airbnb, writing a book. You're super proud dad and husband, right? Where you are now, one of the things you like to talk about is how to balance a high achiever life and also be the best dad and husband you could be. Give us advice on that because there's probably nothing balanced about my life, to be honest. 


 Jefferson Rogers
 Yeah, mine either. I like to think that I do a good job of everything that I set my mind to, and I've grown an incredible business, and my family suffered in the beginning because I hadn't quite grasped some of these concepts about being able to schedule things out and turn it off at a certain point of the day so you can focus on other things. Over the past couple of years, with advice from mentors and really just digging down deep and finding out the things that are truly important to me so I can hold on to those things. I've just made it really a strong focus to mine to be able to shut it off and schedule time with the family. There's non negotiables. We do Daddy daughter dates every Friday. I do a date with my wife. I've got this little jar over here in my office that my girls made me that's making memories with dad jar, and I just had the Legos out this morning, but there's these big Lego blocks that have sharpie on them with activities. 


 Jefferson Rogers
 We draw one of those out of there, and then we make a plan. So put it on the calendar. I've got fishing that we're doing this weekend, and then today, actually, after all my appointments, is supposed to be movie night with the family, but my girls are still trying to decide whether they want to do movie night or if they want me to take them to the skating rink. I think it's going to be I think that they love the skating rink, and it's been a while, and if mom left us, I think we'll probably end up going to the skating rink. 


 Josh Wilson
 Yeah. Do you bring out the four wheels side by sides, or do you do rollerblading? What's your flavor? 


 Jefferson Rogers
 I do the rollerblades. I rollerblade as a kid, and I do the skates every now and then. 


 Josh Wilson
 Yeah. 


 Jefferson Rogers
 I love rollerblades and love just flying around. And I also got into skiing. I've snowboarded most of my life. 


 Josh Wilson
 Yeah. 


 Jefferson Rogers
 This last year, I took my girls skiing a couple of times, and instead of trying to snowboard next to them, I just threw on a pair of skis after. The last time I did it was 20 years ago. 


 Josh Wilson
 Right. Do you have your old K Twos from back in the day? 


 Jefferson Rogers
 No. 


 Josh Wilson
 Got it. As you're building your business, you decided one day, I need to exchange the work hour week, right. Diesel, mechanic, pressure washing, and I need to get into sales. Right to where you are now. You have a home service based business. Right. Like, that's your jam. Is that connect? 


 Jefferson Rogers
 Yes, sir. 


 Josh Wilson
 Give us an idea of the businesses you run now. $20 million. That's pretty good business. 


 Jefferson Rogers
 Yeah, it's happened quick, too. I started out with just me back in 2018. Two months after I got sober, I started my business, and I didn't have huge goals for it back then. All I wanted to do back then was just beat the company that I was working for before because there wasn't a lot of opportunity. There were some partnership talks that were supposed to happen that never did. I kind of had a chip on my shoulder, and I wanted to go do everything that I wanted to do and implement in their company for myself and beat those guys as fast as I could. Within two years, we had surpassed them. I'd gotten into some consulting programs and mastered mine groups and hanging around these people that really operated at high levels, and it started to build some belief in me that, man, there's a lot more to do with this business that I've previously thought. 


 Jefferson Rogers
 In 2020, I think our goal was to do 4 million. I met a guy that had a very similar business model, and he had done 6 million before, and he didn't seem like anything special, so I thought that was pretty accomplishable for us. We ended up doing 10 million in 2020. 


 Josh Wilson
 Nice work, man. Awesome job. 


 Jefferson Rogers
 Kind of change of focus and new beliefs about what was possible. Of course, my leadership and training abilities had developed significantly since I started the business, and were able to really turn it up in 2020 when everybody was home. The business has exploded by 500%, and now we've produced over, I think, for something like $38 million in revenue total since we started. 


 Josh Wilson
 Dude, proudly, man. Really good job. Let me ask this, man. I've been in some cool businesses, but I built some cool stuff, but I've also been bankrupt, and I've kind of been both sides of the special. Never been ultrawealthy. I don't want to posture and say that, but for me, going from I grew up on a construction site with my dad, going from swinging hammers, working for the hour to starting to make money and then starting to see extra zeros and bank accounts, for me, a money mindset, growth had to change. What about you? Like, what was the biggest challenge on the money mindset that you had to work through? 


 Jefferson Rogers
 I mean, most of the people I know come from a blue collar background, modest background, and money was always something that was talked about in a negative way. Money doesn't grow on trees. Penny saved is a penny earned. The harder you work, the more money you can make. I was conditioned, like most people, to believe that these things were reality. It was my reality until I started being exposed to business owners and entrepreneurs that were operating on a whole nother level. The way they thought about money was completely different than I thought about money. They had at one point, thought about money the same way that I did. They had somehow changed their paradigms, changed the way that they believed about money and about success and attainment of their wealth. I just started picking up on those things like, man, this guys don't seem like anything special. 


 Jefferson Rogers
 They've just been doing it for longer. They've got a little bit more experience. They've conditioned their minds to believe that it's possible and with the power of positive thinking and affirmations visualizations. The Secret was a movie that I watched back in 2009 or ten, that started to change the way that I thought about stuff as well, and the Law of Attraction. I just slowly started trying to change the way that I thought about money and the way that I was going to reach my goals. Even back in 2011 or twelve, I wrote $100,000 on a $1 bill and I take it to my bed right above where I slept. I just started trying to implement some of these things that I'd heard other successful people talk about. Little by little it started to change the way that I thought and changed my beliefs. It wasn't a fast process for me, but now that was eleven years ago when I first was starting to apply those things to my life. 


 Jefferson Rogers
 Now I haven't done huge things yet. I haven't reached a high level of wealth yet, but I've certainly surpassed a level that I ever thought that I would before being exposed to that way of thinking. 


 Josh Wilson
 Yeah, I find that for me, I have to see it to be able to visualize it or believe it. Right. Because I didn't grow up wealthy, I grew up struggling financially ever since I was a baby, right. When I started meeting people and I had podcast, internet views, and I'd start hearing about rich people and how they did, I'm like, man, that doesn't seem too complex. And I overcomplicated everything, right? I had to see people doing it. I go, oh, maybe I could do it. I started doing little investments in building or whatever you talk about mentors both alive and dead. What do you mean by that? 


 Jefferson Rogers
 I've got Grant Cardboard as a mentor of mine, and it started out just reading his books, listening to his books, listening to his YouTube content, and I joined a mentor group and was mentored by him back in 2017, 2018, and then since then have been able to personally meet with him and go to the penthouse and be mentored on another level. There's also I got a lot of books and mentoring doesn't have to be somebody that you have a personal relationship with, that you meet with regularly. There are people on this bookshelf behind me that have wrote books throughout history that have changed my life, and I consider them my mentors. Wayne Dyer, Tom Hopkins, Napoleon Hill, Dale Carnegie, there are some big names that have been really impactful and a lot of those guys are dead. 


 Josh Wilson
 Yeah, super cool, man. Give a shout out to your podcast. Right? For guys in the audience, like, man, I like this guy's style, I like how he talks about things and I'd like to learn from him. Give a shout out to your podcast. 


 Jefferson Rogers
 Yeah. We're on most all the podcast platforms and YouTube all in with Jefferson Rogers and man, I love bringing success stories in that have overcame serious obstacles and went all in one direction and have accomplished incredible things. I've talked to business owners, people that have overcome addiction and weight issues, and there's some incredible content. I love doing the podcast. I've actually taken a break for because I moved offices, rebuilding my podcast studio right now. 


 Josh Wilson
 Cool. 


 Jefferson Rogers
 Yeah, I would love to have you guys check me out. All in with Jefferson Rogers. 


 Josh Wilson
 As you're building through building multi million dollar business, raising a fund, writing a book, talk to us about the book you're writing. Before I asked the final question of that, what book are you writing? 


 Jefferson Rogers
 Oh, man, I'm writing. Basically. It's called All In. Get unstuck. Accelerate and go further faster. Just going back through the past five years, all the lessons, philosophies methodologies that I've used to help me go from being a struggling addict and on the verge of losing my marriage and losing my family and going to jail to now having a successful business and investing in real estate and having things in a really good place in my life. I was able to accomplish those things by a similar type of resource. I got exposed to Grant cardone. I read his book, the Ten X Rule. And my goal now is to that's. My life's mission is to now give back and provide resources and content. If you go check me out on Instagram or pretty much any of the platforms I post two or three times a day and just free information, all of the lessons that I've learned that are going to be very similar to that content that's in my book. 


 Josh Wilson
 Yeah, super awesome. As we're doing this interview today, there's guys out there who might not have had that wake up call or that fight or the truck being impounded, and they're just in that mode, I was in college. Right, so you're just enjoying drinking, smoking, having fun, doing your thing. Team Chat advice. Do you have guys in that moment or in that stage of life where they haven't yet faced a challenge of the magnitude that you did? 


 Jefferson Rogers
 Yeah, one of the things there was these big moments that kind of shined a light on the problem that I had. The in between times that weren't all that bad were what made it easy to justify that behavior to continue. I know exactly the person that you're talking about because that was me for a long time. What we all have in common at those times in our life, I would think, if there anything like me, is there still your conscience talking to you that's saying, dude, this doesn't align with who you are. There is no possible way that you can ever live up to the true potential that you have inside of you if you continue these habits, these behaviors, these patterns in your life. That was just constant messaging that I had in the back of my head. I always had this uncertainty and scarcity about what I was going to do with my life, because I was driving myself nuts with this narrative that this isn't who you are. 


 Jefferson Rogers
 This doesn't align. You are a father and a husband and a brother and a son and an example to everybody that you come into connect with. When you're slurring and acting like a complete idiot when you're drunk, this is what you're representing to the world. Yeah, and I justified it on top of all of that narrative that's going on that tried to get myself out of it. I justified it every step of the way, too, so I could continue doing it and feel good about it. I know that the majority of people have this same dialogue going on in their head where they're battling with it, and they get done after a long weekend. They feel like s***, and I'm never doing that again. And then what do you know? For me, it was the very next day. It's like, what better way to cure a hangover than to just get started over again? 


 Josh Wilson
 Yeah. Or to tell those voices to shut up and you throw a little shot at it. Right, exactly. It numbs it. I mean, how many times have we all woken up and going, d*** it, dude, my head is hurting. I got to go to business, work, whatever. I'm seeing double, and I'm like, I promise I will never do that again. Hey, Josh, do you want to go to a party? Yeah. I like this little tiny voice that says, this isn't who you are. Right. If there's a misalignment internally, how does that affect you externally? 


 Jefferson Rogers
 It comes out in your confidence. My confidence was I'd always been the oldest brother, and I'd been a confident person. The more that you have this battle going on inside of you, and you've made promises to yourself that you're not keeping it's dinging at your conference link way that you show up. Now I can see it in people when you meet people and they're the ones that have to be heard, and they're really trying to overcompensate it's. Like, that was me. I feel like pulling people aside and just asking what's going on in their life, because I know that there's something going on that's causing this, because I've been there. 


 Josh Wilson
 Yeah. 


 Jefferson Rogers
 It represents itself in different ways, but that's one of the most common. I got a couple of little brothers that is exactly what's going on in their life right now, and one of them has gotten sober after a lot of years of dealing with addiction and heavy whiskey drinker and, like, a serious amount of damage to his liver and his organs because of it. He has some scares, and now he started to get some of that stuff put back together, and I hope it's not too late for him to save his marriage. This relationships with people that have been seriously injured because of this problem. Man, it can take its toll and there's always a way out if you're committed to doing the work. What I did was I just switched one addiction for another addiction and I started going hard on my business and personal development and making up for all that lost time where I wasn't being all that productive and making any progress. 


 Josh Wilson
 Yeah. I love this because I think some guys who might be listening are similar to us, where we're just hard chargers, right? We want to excel, we want the next level up, right? It's not I used to compete with other people because it was my ego getting away. Now it's just like I want to do the best I can because I'm competing with myself. I think h*** is one day seeing someone who I could have been, right? Living with that kind of regret. This idea of swapping addictions, I think there's a lot of truth to that because I have found and I've interviewed a lot of former addicts and people who have overcome some mad stuff and when they refocus that same amount of energy, that same amount of pain, that same amount of fill in the blank, big things happen. Where are you going? 


 Josh Wilson
 How do where you're going and what do you want to accomplish in your world? 


 Jefferson Rogers
 I got some big goals for my life and for my family, for my business, for me personally as a leader. There's a little book on my nightstand in there that I write in every morning and every night where I talk about all this stuff. Some of it is so ridiculous that it's laughable. Some of it is just these little things in my life that I want to get better at, like continuing to develop myself as a father and a husband and a communicator and being present and financial goals being tablet to help more people. There's a big goal that I have. We are going to be close to 20 million and my Gmail is to grow this business to 200 million and prepare for an exit and then be able to have a big chunk of money to help all of the people that have pushed the company through to 200 million that were there along the ride. 


 Jefferson Rogers
 We all either do business together or move on to other things. That goal is crazy as it is. The most exciting part about it is becoming the person that I'm going to have to become to run a 200 million dollar company, the person that I became over the past four years since I started making right my goals. I never had this realization back then, but man, when I look back five years ago, it doesn't ever seem like things are happening all that fast. When you look back over a big period of time when you're being consistent with your habits and your discipline at the progress, it's absolutely incredible. Now it excites me that for me to reach these goals, which I know that I will, I'm going to have to become a different level of leader and person and communicator and father and husband and all of these things. 


 Jefferson Rogers
 It's exciting to think about what's possible for myself when I truly just put these goals in front of me and then take massive action to go after them. 


 Josh Wilson
 Yeah. Awesome, man. Super cool. Well, we're meeting you on. I want to see you hit that, and when you do, let's get you back on. We'll celebrate together and we'll go, bro, we'd love to go to a concert together. How about that? 


 Jefferson Rogers
 Yeah. Well, I never thought that connect would be fun for me if I wasn't able to drink. I never thought that golf would be fun or bowling or karaoke. I never thought I'd be able to do karaoke. It turns out, man, all those things are just as fun and I'm just as good at karaoke without having to be drunk. 


 Josh Wilson
 There's no way you're good at karaoke. What's your go to song? 


 Jefferson Rogers
 You're d*** right. Listen, I'm not all that good, but I was scared to death because I never thought that I would have the guts to do karaoke again if I wasn't drunk. 


 Josh Wilson
 What's your go to song? 


 Jefferson Rogers
 Let's see. The last one I did was bad. Moon rising. Creed is clearwater. 


 Josh Wilson
 Yeah. Super cool. Nice. Well, we'll do a concert, or maybe we'll host our own concert representing you, CCR. 


 Jefferson Rogers
 Yes. 


 Josh Wilson
 Awesome. So let me ask this question. What question should I have asked you in this interview that's important to you or that I screwed up and I just didn't ask? 


 Jefferson Rogers
 I thought you did. D***. Good job. If I had to give you one more question to ask me, it would probably have something to do with the addiction. A lot of people are struggling with addiction out there. I would say that whether they want to admit it or not, that probably close to 40 or 50% of the gentlemen that are going to be listened to this podcast are dealing with addiction in some way, shape or form. Some people are going to need help to overcome their addiction. If it's something that's nagging at you every day like it was nagging at me, you got to do something about it. I just got to a point where enough was enough of sick and tired of being sick and tired, and I decided to do something myself about it. And I succeeded. I'm four and a half years then, and it still barely feels like I've earned the right to talk about it, but it's still a huge accomplishment. 


 Jefferson Rogers
 Whether it's drugs, alcohol, food, or any of these other things, you can do it. It is possible. There's the support systems and groups and mentors and other resources out there. People have been through it before, and having gone through it, I want to help other people get through it because it will change your flipping life. Like, you have no idea yet. 


 Josh Wilson
 Man, I love this. All right, so for guys out there who may be struggling with it, right, they can always go listen to your podcast, right? Which is all in with Jefferson Rogers, right? Did I get that right? 


 Jefferson Rogers
 Yes. 


 Josh Wilson
 Awesome. What's another way for people to connect with you? What's the best way? Is it instagram or LinkedIn? 


 Jefferson Rogers
 Instagram is the best. I got my cell phone on Instagram, so I have people every day reaching out to me, on my cell phone even. I do a lot of interacting on Instagram, and then I can't get to everybody because there's so many right now. Sometimes they just slip through the cracks. I have somebody message me a month later, like, Bro, you forgot to message me back. 


 Josh Wilson
 Sorry, dude. I love you. 


 Jefferson Rogers
 Sorry. I still love everybody, but I got a lot going on. 


 Josh Wilson
 So cool, man. You might see this guy on Rollerblades, on Instagram, rocking to some CCR and just want to say this, man, jefferson, thank you for your vulnerability. Thank you for coming on this show. Guys, as always, reach out to our guests and say, thank you for being on the show. Thank you for sharing your story. If you need help, reach out to our guests and say, I need help, raise your hand, because all of our guests have all said that they're happy to help if you are someone who has some tough advice for some men and you'd like to talk about it here on the show. Shaahin Shaahin Shaahin Shaahin Cheyene uncensored advice for men, quick form and maybe get you on the show next. Till then, talk to you all on the next episode. See you, guys.

Jefferson K. Rogers Profile Photo

Jefferson K. Rogers

CEO & Author

CEO, author, and podcast host Jefferson K. Rogers is the head of JKR Windows, a $30 million company that he built from scratch in just four short years. While growing his business, Jefferson learned a ton of valuable lessons the hard way. JKR Windows was recently named the fastest-growing replacement window company in Utah and awarded top company growth at the 2020 D2D CON. Today, Jefferson has 65,000 followers on Instagram and is dedicated to not only building on his own success but also helping others. Jefferson hosts his own podcast, ALL IN. and guides aspiring entrepreneurs to clarify their vision, invest in themselves, and achieve their biggest goals with his mentoring event, ALL IN.